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In this section you will find articles discussing marketing tools. If you have related articles to submit, please visit the article submission page and follow the guidelines there. If you wish to sponsor this category, please visit the sponsor page. Thank you, and enjoy!



Time Management Worksheet

Time Management Worksheet

Suzi Pomerantz August 17, 2011 0

As you explore how you currently go about organizing your time as it pertains to business development, don’t concern yourself with recommended percentages or the right way of doing it

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Distinguishing Networking, Marketing, and Sales

Distinguishing Networking, Marketing, and Sales

Suzi Pomerantz August 17, 2011 0

The following article was contributed by: http://sealthedealsuccesskit.com/ This article includes a chart that shows you how to distinguish between networking, marketing and sales, the key terms of business development. ©2005. Suzi Pomerantz, Innovative Leadership

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Overcoming Phone Fear

Overcoming Phone Fear

Suzi Pomerantz August 17, 2011 0

The only way to alleviate your fear is to practice making calls. After making lots of calls it will eventually, I promise, start to feel better

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Making Calls to Set Appointments: Practice Script

Making Calls to Set Appointments: Practice Script

Suzi Pomerantz August 16, 2011 0

This worksheet guides you to write a practice script for making calls to organizations to set appointments with prospective clients and key decision makers in that organization

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Strategies for Getting Past the Gatekeepers

Strategies for Getting Past the Gatekeepers

Suzi Pomerantz August 16, 2011 0

Gatekeepers have tremendous power to pave the way for you. Before you chart your battle plan to get past the gatekeeper, consider that this person is not your adversary or foe, but your potential

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Handling Objections

Handling Objections

Suzi Pomerantz August 16, 2011 0

The following article was contributed by: http://sealthedealsuccesskit.com/ It’s frustrating to call your prospects and hear all their smokescreens and reasons for why they can’t become a client now. This article lists strategies for handling

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Prospect Call Tracking Worksheet

Prospect Call Tracking Worksheet

Suzi Pomerantz August 16, 2011 0

Research shows that you need to make 10 calls to get through to 5-6 prospects to set up 1 appointment.

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Lessons Learned Meetings: Checklist to Guide the Conversation with Clients

Lessons Learned Meetings: Checklist to Guide the Conversation with Clients

Suzi Pomerantz August 16, 2011 0

The Lessons Learned Meeting is a structured interview with your clients and key decision-makers in the organization that takes place in the middle of the engagement as well as at the end

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Initial Prospective Client Meeting Success Strategies: Sample Client Meeting Interview Questions

Initial Prospective Client Meeting Success Strategies: Sample Client Meeting Interview Questions

Suzi Pomerantz August 16, 2011 0

I consult this list to prepare for my first meeting with a new client so all my attention is then directed at listening

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Understanding Your Mindsets Worksheet

Understanding Your Mindsets Worksheet

Suzi Pomerantz August 16, 2011 0

Identify your current mindsets about sales and see how you can re-frame it for yourself to be something that aligns with what’s true for you

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