Earthrise
The pictures taken by Frank Borman, mission commander and William Anders, astronaut (4)
The human consciousness created by the Overview Effect experienced by the astronauts as they beheld earth from space was transformed into human awareness through the Earthrise and ensuing pictures. The long-term effect of this consciousness engendered the human awareness that Earth has one climatic system.
Expanding the human consciousness soon made it possible to observe the critical human challenge generated by the Industrial Revolution – Global Warming. This challenge was answered by the creation of global movements awakening the need to deal with this threatening reality. These movements pressured governments to act and take responsibility for managing the Global Ecological System. One focus of activity was to generate international public pressure on the industrialized countries, urging them to reduce the gas emissions creating the Greenhouse Effect and encouraging the use of alternate energy sources.
Martin Winterkorn, CEO of the Volkswagen Group, was until recently a prominent leader in the world vehicle industry. (5) He resigned in September 2015 following the discovery that for the previous six years Volkswagen had installed a program in the computers of all VW diesel engine cars marketed in the United States. This program identified pollution tests and artificially reduced the emission of pollutions in order to meet standard requirements. His resignation demonstrates the long-term effect of Apollo 8’s ‘consciousness generating’ space mission picture, the Earthrise. It is still too early to estimate the effect his resignation will have on German economy, one of the leading economies in the EU. This example demonstrates the ripples of effect created by the consciousness change that came about through Apollo 8’s flight.
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