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Home Tag Archives: branding

Tag Archives: branding

Communication

“Face Your Strengths®” Methodology

By Lyraki and Georgoulakis
May 20, 2015
in :  Communication
1
75

Practiced consistently, the method will show you where your strengths lie and will also show what you are doing or failing to do that deprives you of the full benefits of your strengths.

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Strategies

Authentic Branding

By Suzi Pomerantz
June 15, 2012
in :  Strategies
0
3

Take a look at creating your Authentic Branding: Whether you’ve thought about it or not, you already have a brand at work. Meaning how you’re thought of and what you’re known for.

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Best Practices

Impeccable Doesn’t Mean Perfect

By Steve Dorfman
January 11, 2012
in :  Best Practices, Executive Presence, Performance
0
7

Think of impeccability as an expression of the highest levels of propriety. To achieve it, determine a non-negotiable standard for what you consider to be respectable behavior, adhere to it, and commit to never compromise that standard.

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Best Practices

You As the Brand

By Joseph Baker
November 23, 2011
in :  Best Practices, Strategies
1
3

Your personal brand is an aura that defines you. It is in every word you speak and how you speak it.

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Case Studies

Values, Branding and Positioning for University: Coaching in Technical Sector

By Andrew Boddice
August 17, 2011
in :  Case Studies, Technical Sector
0
1

Sector: Software Development Assignment: Values, Branding and Positioning for University Spin Out. Period: 2005 Background The Company had recently spun itself out from a major Scottish University research facility. Having successfully utilised its first round funding to establish a profitable trading platform, the client wished to enhance its marketability to potential second round institutional finance sources by strengthening the understanding …

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Best Practices

Distinguishing Networking, Marketing, and Sales

By Suzi Pomerantz
August 17, 2011
in :  Best Practices, Bookstore, Case Studies, Internal Politics, Marketing, Resources, Strategies, Tools
0
4

The following article was contributed by: http://sealthedealsuccesskit.com/ This article includes a chart that shows you how to distinguish between networking, marketing and sales, the key terms of business development. ©2005. Suzi Pomerantz, Innovative Leadership International LLC. All rights reserved. Excerpted from Seal the Deal: The Essential Mindsets for Growing Your Professional Services Business People often misuse the term Marketing to …

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Marketing

Branding

By Suzi Pomerantz
August 15, 2011
in :  Marketing, Strategies
0
1

The following article was contributed by: http://sealthedealsuccesskit.com/ Although branding falls squarely under the Marketing umbrella, it bears mentioning because it supports your networking and sales. In fact, branding can be a very effective tool for integrating your networking, marketing and sales. What makes a brand? Integrated messaging focused on sustainable, consistent, recognizable uniqueness. You are familiar with product brands…the most …

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