Published in, and reproduced with permission from, choice, the magazine  of professional coaching www.choice-online.com by Suzi Pomerantz  originally published in June 2010. Is your coaching really consulting? Maybe if it was, you’d be making a six-figure income! Check your contracts, coaches! Does your contract include language referencing the descriptors of a coach as “guide” or “trusted advisor,” or is the …

Would anyone coaching, as a member in the ICF, tell a client that they had to imitate the existing success models in order to thrive? I would hope not. Would they seek to impose a structure for success they’d seen before, studied or been a part of? In fact, the ICF MCC minimum skill requirements would be expressly against that. …

Every coach holds a particular framework when coaching, along with lenses that lay beyond our conscious awareness.