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Promoting Change in Your Coaching Practice

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We are all constantly bombarded with information. Our framework continuously filters this barrage of information and consciously or unconsciously allows a small amount through to our conscious awareness. Once we receive the information, we then consciously or unconsciously evaluate the information against the existing framework and feel either in consonance with that information or in dissonance with it. If we’re in consonance with it, then we feel happy and continue on with life. In the event that we find ourselves in dissonance with it, we make a conscious or unconscious decision as to whether or not we will do something about the situation.

As humans, we generally change because we are either running away from something painful or toward something we are seeking. If the pain we are experiencing due to this dissonance is not very high or the desire toward a new state is insufficient to bring us to action, then we may choose to just live with it and remain uncomfortable. However, if the pain or desire becomes too great, we may reflect upon the situation and attempt to develop a new attitude or behavior—a change to our existing framework. And then the cycle continues anew.

Incorporating this model into your coaching may provide insight into areas where your client is encountering obstacles and identify a path forward. As you become proficient at looking at your client’s goals and progress through this lens, the process should flow with ease and fluidity.

This article was originally published on the ICF Blog.

digirolamo_joelJoel DiGirolamo is ICF’s Director of Coaching Science, where he leads the organization’s efforts to develop, curate and disseminate information around the science of coaching. He has more than 30 years of staff and management experience in Fortune 500 companies and is the author of two books, Leading Team Alpha (PranaPower, 2010) and Yoga in No Time at All (PranaPower, 2009). Joel holds a master’s degree in psychology, an MBA and a bachelor’s degree in electrical engineering.

tkach_thomasThomas Tkach is a Research Assistant for ICF, as well as a Life Vision and Enhancement Coach, writer, artist and entrepreneur. He holds a bachelor’s degree in business administration from the University of Toledo and a bachelor’s degree in psychology from The Ohio State University.

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One Comment

  1. Rey Carr

    December 6, 2016 at 2:22 pm

    Besides our own model of experiential learning which became the standard for coaching and mentoring in our training workshops, the most well-known (and simplest) model was developed by Pfeifer & Jones at University Associates. Their model: “What”” “So What?” “Now What?”

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