Aha! Moments: Reasons for Emergence and Their Implications in Improving the Efficacy of Coaching

FINDINGS

General respondent information

A total of 62 people responded to the survey, of which 20 were clients and 42 were coaches. The study was primarily carried out through ICA students/alumni though others also took part.

• Country – Amongst clients, 50% of the survey responses were from North America, 20% from India, 10% from Australia and the remaining 16% from the rest of the world.  Amongst the coaches – 25% of the survey responses were from North America, 5% from India, 2% from Australia and the remaining from the rest of the world.

• Gender – Amongst the clients, 15% were males and 85% were females. Amongst the coaches, 26% were males and 74% were females 3

• ICA student or alumni? – Amongst clients 95 % belonged to ICA others constituted 5 %. Amongst the coaches 76 % belonged to ICA others constituted 24 %.

• The experience of the coaches varied from 0.5 years to 20 years. The average experience was 4.6 years

The responses to the various questions were as follows:

1. Successful outcomes to coaching: 95% of the responding clients reported successful outcomes to coaching, while 5% did not respond. From the coaches, 76% reported a successful outcome. There was no response from 22% and 2% gave a negative reply.

2. Occurrence of an ‘AHA!’ movement: 95% of the clients indicated experiencing such a moment whereas only 5% indicated otherwise. Amongst the coaches, 76% indicated that their clients experienced AHA moments, 22% did not respond to the question and 2% reported otherwise.

3. On the main reasons for the emergence of AHA movement: Of those who responded, 50% of the clients indicated, gaining a new perspective as the main reason, while 33% indicated change in mindset. The other three reasons (options) constituted 6% each.

Amongst the coaches, 35% reported gaining new perspective as the main reason for a client AHA moment, 32% indicated change in mindset, 26% quoted emergence of clarity and 6% quoted other reasons. Notably, none of the coaches quoted recognition of new tools as the reason.