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David Monro-Jones

Being an adaptive and data-driven coach, David is a master of utilising his wealth of knowledge and deep insights from his diverse experience to benefit everyone he works with. With his unapologetically direct and challenging approach, David believes that the key to improvement is getting to the root cause of any issue. As the owner of Perceptual Reality, Operations Director (COO) for IAPC&M, accredited coach and mentor certified in several world-class leadership methodologies, David has helped leaders and teams from around the globe improve their behaviours and organisational effectiveness. Being a naturally perceptive person with a warm personality, David can easily make everyone feel comfortable upon meeting him. With his thought-provoking and no-nonsense coaching style, he has a knack for raising awareness of the unseen — making way for a deeper, quality exploration to take place that allows individuals to recognise their weaknesses and work through them together with the coach and achieve their ultimate goals.


Agnes Mura

Agnes Mura has been a thought leader and author in leadership development at a global level for over 20 years. She has coached, facilitated and consulted on organizational behavior issues in six languages, throughout the US, Europe and Latin America, while also helping build collegial professional coaching entities (PCMA, ICCO, ECS, IJCO) that have defined and furthered the profession.  Her personal journey as a leader was forged in her escape from communist Romania, an academic career in Germany, helping break the Soviet boycott of the 1984 Los Angeles Olympics, followed by a ten-year senior career in international banking.  Coachbook, a guide to organizational coaching strategies and practices, which she co-authored with Dr. William Bergquist, was released in 2011 (2nd edition forthcoming) and has been used in several academic programs. A hands-on business leader, Agnes served from 2013 on the Board of Directors of Aircastle LLC (a public NYSE listed company), until its premium-priced sale in 2020. She holds a Master’s degree in Philosophy and Linguistics from Cologne University, Germany; and a BA from Edinburgh University, UK.  She consistently volunteers as a coach to support leaders in many challenged organizations and countries.


Susan Johnson O’Neil

Susan has worked in leadership roles in healthcare, nonprofits, government, and higher education, developing and implementing organizational strategy, leading change, and developing leaders and organizational design.  Susan founded and ran an organizational strategy, effectiveness, and leader coaching consultancy for more than a decade, helping organizations develop strategic vision with operational excellence through executive and board leadership. Susan has worked extensively with legacy, private, and family organizations, coupling strategic advising with coaching to meet unique multi-stakeholder needs.  Prior to joining Cambria in 2021, Susan was Founder & Principal of Points Ahead consulting; Director of the Center for Excellence for Bons Secours Mercy Health System; Chief Development Officer for United Way of Richmond & Petersburg; and Associate Dean of the School of Arts & Sciences at the University of Richmond. Susan holds a PhD in literature from the University of Maryland, a MA from Virginia Tech, a BA from Roanoke College.  She currently serves on the European Mentoring & Coaching Council’s Global Research Committee.


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