Home Marketing Best Practices The Diffusion of Innovation: A Coaching Framework

The Diffusion of Innovation: A Coaching Framework

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Bergquist, W. and Brock, V. (2008) Coaching and Leadership in the Six Cultures of Contemporary Organizations. In D. Drake, D. Brennan & K. Gertz. The Philosophy and Practice of Coaching. San Francisco: Jossey-Bass, pp. 277-298.

Bledstein, B. (1976) The Culture of Professionalism. New York: Norton.

Brock, V. (2009) The Professional Challenges Facing the Coaching Field from an Historical Perspective. The International Journal of Coaching in Organizations. v. 7, No. 1.

Gladwell, M. (2000) The Tipping Point. Boston: Little, Brown and Co.

Kuhlenschmidt, S. (2010) “Issue of Technology and Faculty Development” In Gillespie, K., Robertson, D., and Associates. (2010) A Guide for Faculty Development. Second Edition. San Francisco, CA: Jossey-Bass, pp. 259-274.

Lehrer, J. (2009) How We Decide. Boston: Houghton Mifflin Harcourt.

Rogers, E. (1962) Diffusion of Innovations. 5th Edition. New York: Free Press.

Sarason, S. (1972) The Creation of Settings and the Future Societies. San Francisco: Jossey-Bass.

Schein, E. (2006) Career Anchors. 3rd Ed. San Francisco: Pfeiffer.

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  1. Gary B Cohen

    November 24, 2011 at 12:02 am

    William great insight I reposted your article on Board of School Superintendents website and CO2 Partners. I found it interesting how you connected the way each stage of diffusion of innovation shows up differently for a coach. I certainly have found this to be true just never connected with innovators model. Great stuff. Thank you for sharing.


  2. Anonymous

    November 30, 2011 at 12:49 pm

    Gary: Thank you for your appreciative comments. I hope your School Superintendent colleagues find this to be of value. Obviously, the dynamics associated with the diffusion of educational innovations in our school systems are critical and coaching can be of great value to these hardworking superintendents. Bill Bergquist


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