Home Concepts Strategy Future of Coaching Ten Trends Driving Organizational Coaching

Ten Trends Driving Organizational Coaching

45 min read

Executive Summary

This research revealed 10 important trends:

1. Coaching cascades through organizations Coaching is no longer reserved for the C-suite. As Baby Boomers retire, emerging leaders and millennial managers are benefiting from coaching.

2. Coaching goes strategic One in five ICF/HCI survey respondents finds it “very difficult” to secure funding for coaching. Those who successfully found funding did so by linking coaching to key strategic goals.

3. Coaching becomes a key leadership competency Coaching skills are being recognized widely as leadership skills. Yet only one-third of leaders today display proficiency in core coaching competencies.

4. Coaching skills training expands Workshops on coaching skills for managers and leaders are becoming staples of many leadership development programs.

5. Coaching cultures gain traction The term “coaching culture” has entered the corporate lexicon, thanks to studies showing that organizations with strong coaching cultures have higher levels of revenue and employee engagement than those that do not.

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  1. Rey Carr

    December 27, 2016 at 2:34 pm

    With the increasing use of polls and surveys by different coaching groups or independent survey firms, it has become more difficult to integrate the different findings into a coherent picture.

    Carol Goldsmith integrates the results from different surveys/interviews brilliantly in this article; and for those with a short attention span, she’s even included the top 10 in an executive summary.

    Most of the organizations that conduct coaching surveys do not point out the limitations of their instrument or data collection procedures. However, when such surveys are combined, as they are in this article, the resulting data can be more credible.


    • Carol Goldsmith

      January 2, 2017 at 10:33 pm

      Thank you for the kind comment, Rey. Glad you found the article to be useful.
      Be your best, Carol

      Carol Goldsmith, PCC, NLPT
      The Discovery Coach


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