Ten Trends Driving Organizational Coaching

SuperBetter uses gaming technology and neuroscience to build the user’s “resilience muscle.” Described as a game that you play in real life, SuperBetter provides quests, tests, and tracking programs that assess the coaching client’s progress on managing everything from moods to To Do’s. Higher game scores indicate higher levels of strengths and skills.

Also building on behavioral science is an online program called Tiny Habits. Developed by Dr. B.J. Fogg of the Stanford Persuasion Tech Lab, it operates on the idea that the easiest way to install a new habit is to piggyback on an existing one. Take the example of a person who wants to adopt the bedtime habit of flossing. Tiny Habits suggests that the person add just one small step to his or her nightly brushing routine – such as flossing one tooth – and then report to the coach on whether or not s/he did it. Since flossing one tooth takes about the same amount of effort as flossing them all, a new habit gets established one tiny step at a time.

Finish Agent supports and strengthens client accountability using the power of peers. This group coaching platform grew out of a coach’s experience helping doctoral students complete their thesis. Recognizing the students’ common struggles and needs, she created an integrated platform that supplements live group coaching sessions with an online daily progress grid, coaching questions emailed to the group, peer support, a discussion forum, and a chat room for groups of people working toward any type of common goal (book project, weight loss, etc.). The software can help coaches expand their practice, and clients connect with other people like them.